What The Funnel

WTF 18- Unexpected Takeaway from Russell Brunson's NEW Event

Episode Summary

Sales funnel strategy for three days straight... I spent the past 3 days at Russell Brunson's new Unlock the Secrets event, his flagship for years to come... Listen to what I learned (it's not what I expected to...)

Episode Notes

I spent the past few days attending Russell Brunson's new flagship event, Unlock the Secrets. This was the first of what's expected to be an annual event for either his $30,000 coaching group (as it was this time), or sold to the public for funnelhackers with children.

Three days of nonstop networking and funnelhacking with some of the best in the industry left me both exhausted and resinspired.

Some of the things I talk about in this episode are:

• The "new" brick and mortar funnel strategy
• A summary of the event
• My big unexpected takeaway from three days with Russell Brunson